Honda Pushes Forward With Hybrid and Electric Cars
In a bid to win the fuel-efficient car race, Honda is pushing forward with new plug-in hybrid and battery-powered electric model cars for the 2012 model year. Honda is also planning to release the Hybrid Honda Fit late in 2010 and a small diesel car targeted for the European market in 2012.
Honda's hybrids for 2012 will include the next generation of the Hybrid Honda Civic, which will utilize lithium-ion batteries instead of nickel-metal hydride packs which are currently used in all of Honda's hybrids. Acura, which is owned by Honda, will begin to leverage Honda's Integrated Motor Assist (IMA) technology as well to compete with Toyota's Lexus line of hybrids.
Honda is hoping that they can catch up to Toyota's popular selling Prius by utilizing lithium-ion batteries that have a better power to weight ratio than the nickel-metal hydride packs used by Toyota.